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                       Fujikura, alongside other key players in the golf industry such as Mitsubishi, PING, and Titleist, has consistently plied the waters of technological innovation.To that point, F

It's one of the most common questions we hear on the fitting bay floor: graphite vs steel iron shafts — which one should actually be in your irons? The honest answer is that neither material is unive

                              For seventy years, Titleist has been a premier name in the golf industry and sets the standard for quality and consistency golf balls. Self-styled as “Golf’s Symbol of

One of the most common questions we get asked is how to customize a shaft. The process is very seamless online or you can always call in to place your order! The first thing you would need to do is

                      PING has come a long way since Karsten Solheim produced that first fateful putter in his garage sometime in 1959.Since then, the company has pioneered the way with several gam

If you’re a player with a strong, fast swing speed and an aggressive tempo to match it, you don’t want to play around with soft, whippy shafts that feel like they just can’t catch up with you. They’re

                    Have you seen those bright pink or rainbow shafts at your local golf shop yet? If not, you may have heard of them. They are Autoflex golf shafts, produced by a South Korean company

Once you have been golfing or practicing for any appreciable amount of time, you will come to realize that golf shafts, like everything in the sport, are precision engineering to offer very sp

If you thought shopping for a golf shaft for a driver was a one size fits all deal, think again. In fact, if you thought that all that went into golf shafts for drivers was the length as it fi

    TaylorMade Golf made waves in 2019 with their speed injected Twist Face technology. They were determined to increase distance any way possible for 2020. At the end of the day, shape won wh

                  Have you ever met a golfer that didn’t want to add yards to his or her drives? It’s like the one thing we literally all have in common.“Additional range” is such a golden goose that

RIBCOR is to TaylorMade's 2018 irons as Hammerhead is to their drivers. It delivers distance. Crazy distance. RIBCOR technology is actually pretty simple. It stiffens the club face outside the groo

Golf is a sport that garners immense mystique and prestige, and some many golfers practice their whole lives chasing professional aspirations. There are perhaps more moving parts in golf than there

If you love marketing hype, you’ll love TPT golf shafts. But is it all hype? This article will take a closer look at the technology that drives performance behind these shafts. Don’t run and buy custo

Few names carry the same weight on the greens as Scotty Cameron. If you're shopping for Scotty Cameron putters, you've probably noticed just how many options exist across the Phantom, Special Select,

The Shot Scope LM1 sold 27 units at Dallas Golf in the past two weeks — making it the #6 product by revenue in our store this period. That volume tells us something: serious golfers are realizing they

                                 Perhaps more than any other aspect of golfing and equipment, the shaft you pair with your drivers will affect ball flight. It’s absolutely true that the club head a

                     You’ve probably heard about Autoflex golf shafts by now. They feature “Korea Hidden Technology,” (KHT), which promises to extend range and control shot dispersion (even for player

   The new TaylorMade P790 irons are now available! TaylorMade is building on one of their most popular set of irons with its latest release.The TaylorMade’s 2019 P790 irons comes standard with

Shaft weight is one of the most impactful specifications in golf, yet it rarely gets the attention it deserves. Most golfers know about flex, but far fewer understand how the weight of a shaft affect